The Following post is by Steve Mosher and Celeste McGovern and is from the Population Research Institute Website.
Think of franchises, and McDonald’s or Starbucks springs to mind. But how about franchising clinics that do abortions and sterilizations? The population control movement has thought of this too. In the developing world, so-called “reproductive health clinics” are spreading like fast food chains in America through a network of organizations that want abortion and birth control drugs as readily available as a slurpee at 7 Eleven.
With their slick marketing and eye-catching logos, these population control franchises are definitely not home-grown. They are not run by local private entrepreneurs, or by charities scraping by on donation budgets. They are global concerns, backed by a potent combination of Big Government, Big Pharma, Big Porn and Big Money. And they all have a Big Population Control Agenda.
The movement is called “social franchising,” and the idea behind it that you sell “behavior change” the way you sell Coca Cola or Apple computers. It’s a little like anti-smoking or get-out-and-vote campaigns, except it is selling the notion that babies are nuisances that one is better off without.
Governments in populous developing nations like India have long carried out crude and cruel campaigns that, for example, paid people to bring in women for sterilization. Now, however, they have signed onto sophisticated social marketing campaigns to “create demand” for the Western population control agenda, helping to underwrite anti-child advertisements in the mass media under the guise of promoting maternal health.
The governments partner with major population control players like Population Services International (PSI), International Planned Parenthood Federation, DKT International and others. Such groups come loaded with lots of foreign aid, prepared to sell the anti-child message, train the “providers” and regulate the resulting franchises.
PRI interviewed Pritpal Marjara, managing director of PSI-India, who proudly declared, “We create the demand and we also have the products to supply it,” He should know. He has 15 years of experience in the social marketing of anti-people products.